TCBY Celebrates 30 Years of Serving the Country’s Best Yogurt With Nationwide Events on September 30
Extends Anniversary Offer to Customers Including an Opportunity to Win Free Fro-Yo for One Year
Salt Lake City, UT (September 19, 2011) - On the eve of its 30th birthday, TCBY is reminiscing... the swirls it has served, the stores it has opened, the customers it has met. The brand truly feels blessed, and it has generations of fro-yo lovers to thank. As it gears up to host events nationwide, TCBY, The Country's Best Yogurt, and frozen yogurt innovator, wants to show its gratitude to the millions of customers who have walked through its doors in the last 30 years. On September 30, participating stores across the country will treat local customers to a $1.30 small cup or cone in traditional stores, or $.30 per ounce in self-serve locations. TCBY is also hosting a sweepstakes on its Facebook page offering fans a chance to win free fro-yo, along with a 30 percent off coupon on a single item in September.
"The past 30 years have been so kind to us at TCBY. From a single store in Little Rock, Ark. we have seen this company grow into an iconic brand, something that would have never happened without our amazing customers," says Tim Casey, CEO of TCBY. "In appreciation for their continued loyalty, we couldn't think of any better way to say 'thanks' to our customers than to offer some anniversary specials and the opportunity to win free fro-yo for a year. We appreciate every one of our customers and look forward to a healthy and happy 30 more years."
Customers may visit participating stores on September 30 from open to close to receive either a small cup or cone for $1.30 at traditional stores, or $.30 per ounce of frozen yogurt at self-serve locations. TCBY is urging customers to contact their local store for details as many will host special events on September 30. Store locations can be found at tcby.com/find-a-store/.
The Facebook sweepstakes runs through September 30, and can only be accessed through the "30th Anniversary Sweepstakes" tab on the TCBY Facebook page, www.facebook.com/tcby. Monday through Friday, of each week in September, fans will have the chance to win one of two $30 gift certificates. On the final day, September 30, TCBY will pick one lucky winner who will receive a year's worth of free fro-yo, a $300 value. Each fan that enters the contest will receive a coupon, via email, for 30% off a single item which they may use throughout the month of September. Contestants can only enter once through the sweepstakes submission form, but may gain more entries for each friend they "share" the contest with who enters.